Product Design, Packaging
New York City.
In a box.
JCDecaux is a multinational company best known as the largest provider of outdoor advertising such as billboards, bench displays, and bus shelter ads. To celebrate their new offices in Manhattan, they have asked LR Paris to create a commemorative object that would be given to their New York employees.
Our team have created an aluminum and acrylic desk sorter that takes a cue from the New York City skyline and puts JCDecaux's product front and center. In addition, we have also proposed a packaging experience that is equally inspired by the Big Apple.